Auckland’s City Heart Renewal

A city’s heart should feel alive, full of confidence, community and colour. Auckland’s new revitalisation plan aims to ensure the city centre becomes exactly that. With a united effort across government, council, businesses and social services, the goal is clear: make the CBD (Central Business District) somewhere everyone can genuinely enjoy, whether they live, work or simply wander through the streets.

This is not just an urban tidy-up. It is a real commitment to people’s wellbeing. From better support services to cleaner environments and smarter enforcement, the plan celebrates Auckland’s potential and firmly believes in its future.

Housing and support at the heart of a caring city

The decision to deliver 207 new social homes plus improved use of existing Housing First resources is a major step in the right direction. It recognises that a thriving city embraces everyone, including those previously left behind.

Outreach teams will help ensure rough sleepers are connected with mental health, addiction and housing support making sure care comes directly to the people who need it most.

This is not about pushing people aside, it's about lifting them up.

Making the city centre feel safe, clean and joyous again

Auckland is doubling down on creating pleasant, welcoming places because safety isn’t just about policing, it’s also about belonging.

✔ More visible Police presence ✔ Safety wardens focusing on hotspots ✔ Streets cleaned quickly and often ✔ Graffiti and litter removed before they become eyesores ✔ Friendly, attractive public spaces like Pocket Park thriving as gathering points

When streets are good, people will naturally feel good to move about (families, workers, tourists, everyone). And that energy breathes life into local businesses and cultural spots.

The Power of Collaboration

This whole effort is driven by teamwork. Central government providing services, council delivering safe and vibrant spaces and both working hand-in-hand with community partners who know the city best.

Regular taskforce meetings keep the momentum strong and stop progress from stalling. Everyone has a role and everyone is accountable and that’s how real progress happens.

A Perfect Moment

With huge projects like the City Rail Link and the New Zealand International Convention Centre opening soon, more people are heading into the CBD, more diners, more shoppers, more visitors.

Pair that with a busy cruise ship season and you have a golden chance to show off Auckland’s best self:

• Friendly locals

• World-class experiences

• Safer, cleaner, greener streets

The city centre is moving into a truly exciting chapter and this revitalisation ensures Auckland is ready to shine.

A thriving centre brings:

• More foot traffic

• Stronger businesses

• More jobs and opportunities

• A community proud of its heart

This plan sends a strong message, the city centre is for all Aucklanders. It is a place where children giggle at fountains, where workers enjoy their lunch break outdoors, where small businesses feel supported and where those struggling find help rather than judgement.